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   The North Central Small Business Development Center (SBDC) at Central Lakes College and the Initiative Foundation are thrilled to announce the Spring 2025 Workshops in the Rural Business Success

Series, an ongoing initiative aimed at empowering rural entrepreneurs and small business owners with the tools, knowledge, and skills needed to thrive.

   The Spring 2025 lineup features three dynamic workshops designed to address critical aspects of business operations and success. All workshops are provided at no cost and will be held at locations throughout the North Central region. The workshops include:

AI for Small 

Business

   This interactive session introduces business owners to the transformative potential of artificial intelligence. Participants will learn practical applications to enhance customer service, streamline operations, and improve marketing efforts. The workshop is tailored for attendees of all technical backgrounds, equipping them with AI-driven solutions for everyday business challenges. Dates

and locations include:

   • January 14th | Central Lakes College Brainerd Campus | 8:30AM-10:30AM

   • January 28th | Minnesota State Wadena Campus | 5:30PM-7:30PM

   • April 3rd | Chisago County HRA-EDA Office | 12:00PM-2:00PM

   • April 10th | Pine County Courthouse | 12:00PM-2:00PM

Grow with Google

   This is a hands-on workshop focused on leveraging Google’s powerful suite of tools to boost online presence and productivity. Attendees will explore Google Business Profiles, online advertising strategies with Google Ads, data-driven insights from Google Analytics, and

streamlined operations with Google Workspace. This session empowers participants to expand their digital footprint and connect with customers effectively. Dates and locations include:

   • March 4th | Central Lakes College Brainerd Campus | 8:30AM-10:30AM

   • March 27th | Minnesota State Wadena Campus | 5:30PM-7:30PM

Buying a Business Basics

   This workshop offers first-time buyers essential guidance on acquiring a business. Topics include evaluating opportunities, financing options, due diligence, and key negotiation tactics. Through expert insights and interactive exercises, participants will develop the confidence to make informed decisions and navigate the complexities of business ownership. Dates and locations include:

   • February 13th | Central Lakes College Brainerd Campus | 8:30AM-10:30AM

   • February 20th | Minnesota State Wadena Campus | 5:30PM-7:30PM

   “When rural businesses thrive, they create jobs, strengthen local economies, and inspire innovation in

even the smallest towns,” said Katie Heppner, Regional Director of the North Central SBDC at Central Lakes College. “Our goal is to provide the tools, knowledge, and resources these business owners need to succeed and build a lasting impact.” For more information on the series, contact Heppner directly at

[email protected] or call 218-855-8145.

   The North Central Small Business Development Center at Central Lakes College provides no-cost

consulting and training services to help entrepreneurs start, grow, and sustain their businesses.

   The Initiative Foundation empowers people across Central Minnesota to build thriving communities

through targeted grants, business development programs, and leadership initiatives.

 

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